healthcare marketig

29 Jan
2018

Human interaction between doctors and patients

The medical marketer moves throughout the marketing process cautiously holding three threads within his hands that include: Appreciation and prestige barrier that stands between the doctor and the patient, the seriousness of the illness that requires strict treatment system added to the extensive need of the patient to directly communicate

22 Jan
2018

Five tips to manage your pharmacy effectively & efficiently

Number of pharmacies in Egypt has exceeded 60,000 according to latest statistics. It is very clear that the main difference among pharmacies is the way how they are managed. Pharmacies managed in an efficient way survives while pharmacies with poor management loses much of its capital. We are not defining

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